Magazine Health Watch®

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Current total database of magazines
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Market	This Period: Jan,2023 - Apr,2023								Last Period: Jan,2022 - Apr,2022								Variance: this vs. last
	No. of				$$$(M)	Ad Pages			No. of				$$$(M)	Ad Pages			No. of				$$$(M)	Ad Pages
	Magazines	Issues	Advertisers	Insertions	$$$(M)	Total	Per Issue	Per Advr	Magazines	Issues	Advertisers	Insertions	$$$(M)	Total	Per Issue	Per Advr	Magazines	Issues	Advertisers	Insertions	$$$(M)	Total	Per Issue	Per Advr

1DENTAL	19	66	327	1,369	$16.5	1,255	19.02	3.84	19	68	363	1,515	$18.3	1,386	20.38	3.81	-	-3%	-10%	-10%	-10%	-9%	-7%	+1%
2TRAVEL, BUSINESS CONVENTIONS & MEET	6	13	227	472	$10.2	577	44.44	2.54	6	14	226	452	$9.4	533	38.13	2.36	-	-7%	-	+4%	+9%	+8%	+17%	+8%
3TRAVEL, RETAIL	4	24	88	320	$9.9	363	15.13	4.12	4	27	88	354	$10.6	386	14.31	4.39	-	-11%	-	-10%	-6%	-6%	+6%	-6%
4GROCERY	8	29	313	824	$9.8	824	28.43	2.63	8	30	383	962	$10.9	933	31.11	2.43	-	-3%	-18%	-14%	-10%	-12%	-9%	+8%
5ENGINEERING & CONSTRUCTION	16	50	537	1,265	$9.5	952	19.05	1.77	16	51	535	1,298	$9.1	962	18.87	1.80	-	-2%	-	-3%	+5%	-1%	+1%	-1%
6BUILDING	9	22	339	681	$8.8	481	21.87	1.42	9	28	383	847	$11.8	612	21.86	1.59	-	-21%	-11%	-20%	-25%	-21%	-	-11%
7METAL, METALWORKING & MACHINERY	11	37	399	1,170	$8.4	731	19.77	1.83	11	39	419	1,270	$8.4	809	20.75	1.93	-	-5%	-5%	-8%	-	-10%	-5%	-5%
8PRODUCT DESIGN ENGINEERING	7	22	333	916	$8.4	730	33.20	2.19	7	23	359	916	$8.3	712	30.97	1.98	-	-4%	-7%	-	+1%	+3%	+7%	+10%
9AC/HEATING/PLUMBING/REFRIGERATION/S	6	26	200	717	$8.1	490	18.87	2.45	6	26	229	893	$9.9	607	23.35	2.65	-	-	-13%	-20%	-19%	-19%	-19%	-7%
10ARCHITECTURE	6	19	329	986	$7.7	660	34.74	2.00	6	19	369	1,083	$8.8	783	41.23	2.12	-	-	-11%	-9%	-13%	-16%	-16%	-6%
11MOTOR TRUCKS, & ACCESSORIES	3	23	119	403	$6.0	308	13.39	2.58	3	23	126	390	$5.9	299	13.03	2.38	-	-	-6%	+3%	+2%	+3%	+3%	+9%
12FLOOR COVERINGS/INSTALLATION	5	29	138	592	$5.6	499	17.24	3.62	5	29	128	580	$5.7	511	17.63	3.99	-	-	+8%	+2%	-2%	-2%	-2%	-9%
13AUTOMOTIVE-B	7	20	216	502	$5.5	371	18.58	1.72	7	24	244	702	$8.8	561	23.37	2.29	-	-17%	-11%	-28%	-38%	-34%	-20%	-25%
14ELECTRICAL	3	12	89	509	$5.0	331	27.59	3.72	3	12	112	533	$5.3	350	29.19	3.12	-	-	-21%	-5%	-6%	-5%	-5%	+19%
15BUSINESS	6	11	307	514	$4.5	455	41.38	1.48	6	10	311	513	$5.0	462	46.24	1.48	-	+10%	-1%	-	-10%	-2%	-11%	-
16ELECTRONIC ENGINEERING	6	22	321	777	$4.5	504	22.91	1.57	6	22	328	884	$5.0	549	24.96	1.67	-	-	-2%	-12%	-11%	-8%	-8%	-6%
17INTERIOR DESIGN / FURNISHINGS / SPA	3	6	184	269	$4.2	258	43.05	1.40	3	5	150	223	$2.9	196	39.20	1.30	-	+20%	+23%	+21%	+45%	+32%	+10%	+7%
18INSURANCE	7	28	142	391	$4.1	340	12.14	2.39	7	28	153	421	$4.2	359	12.84	2.35	-	-	-7%	-7%	-5%	-5%	-5%	+2%
19MEATS & PROVISIONS	3	12	146	537	$4.1	438	36.54	3.00	3	12	159	549	$4.2	456	38.03	2.87	-	-	-8%	-2%	-3%	-4%	-4%	+5%
20TRANSPORTATION, LOGISTICS & DISTRIB	3	10	140	339	$3.9	327	32.71	2.33	3	10	174	404	$4.6	384	38.43	2.20	-	-	-20%	-16%	-13%	-15%	-15%	+6%
OTHER BUSINESS-TO-BUSINESS MARKETS	1	4	75	204	$0.4	116	29.02	1.54	1	4	80	207	$0.4	121	30.47	1.52	-	-	-6%	-1%	-5%	-5%	-5%	+2%
Total	331	1,099	9,162	27,223	$235	20,987	19.09	2.29	331	1,157	10,211	31,029	$269	24,151	20.87	2.36	-	-5%	-10%	-12%	-13%	-13%	-9%	-3%
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Caution:
Our database of magazines is updated each Sunday night. As such, all magazines for any single month may not be included due to late publishing, revised publishing schedules, magazine mergers and magazines not yet arrived at IMS. The data displayed based on approximately 85% of the total IMS database.